Your Dream Sweater Weather Look

Nov 9, 2010

Now through November 29th, Bluefly.com is challenging fashionistas to create and promote their Dream Sweater Weather ensembles.

After enduring one of the hottest summers on record, I know I was looking forward to the first day it would be cool enough to wear a sweater,” Bluefly CMO Bradford Matson says, explaining the genesis of the “Sweater Weather” concept. “When we previewed our cashmere collection at the end of summer, the overwhelming customer response showed us they were ready for ‘Sweater Weather’ too.”

So, using an edited selection of Bluefly’s Fall 2010 product offerings, Bluefly.com would like to see your head-to-toe looks anchored by a luxe cashmere sweater; then promote YOUR created look on Facebook and Twitter, to name a few, for a chance to win a $2500 Bluefly shopping spree.

How to Win?

Bluefly will choose the winner based on the quality of his or her look and the quantity of social interactions with his or her entry including votes, views, reviews, shares, Facebook likes, Twitter retweets, etc.

Sound like fun?

Play around with your Sweater Weather look and enter here ——> BlueFly.com

Good Luck!

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